A Different Way of Life

Seung Mo Park - wire sculptures

I was shown this the other day and wanted to share it with you. A Korean artist called Seung Mo Park - a wire sculptor who's work, i think, is beautiful. He creates giant portraits by painstakingly cutting layer after layer of stainless steel wire mesh sheets.
His care, patience and artistry delivers stunning pieces of art that i'd love to see for real. Not only beautifully executed portraits, but the technique he uses to achieve them - AMAZING! Worth checking out - the images below take you to a (4 minute) YouTube movie of how he does it. (sorry about creepy music).

Link to Exhibition of Ephemeral Portraits by Sueng Mo Park

Illustrator of the week

This weeks favourite illustrator is Fernando Volken Togni, a 28 year old graduate from Brazil. He has a beautiful style, clean lines, unexpected colour combinations and intricate compositions. His work is used over a wide range of commissions from books to sculptures, iphones cases to wall murals. Check out his website: http://www.fernandovt.com/

Prometheus "The David 8" viral ad

 

Just wanted to share this you fellow people. Movie trailers are mostly so over the top, sharing way too much information, so much so that there's no point in going to see the movie anymore. Don't know about you, but I'm tired of them, no originality or creative thought going on. And we all love those really cool viral ads.

This mixes the two, which I haven't seen been done before. I just think this viral movie trailer for Prometheus is really cool, using the synthetics character from the Alien films as a member of the crew on the ship. It doesn't give away anything about what happens in the film, just focuses on one character, and is he good, is he bad? Why is he crying if he has no emotions, it's creepy, but cool...or just really geeky

Falling in love with NE1's Campaign

As most of our clients are based down South, I rarely get to see our work in situ. However one of our clients is NE1. Recently I got to see my first 48 sheet in situ, next to Metro Radio Arena. This was the Valentine's Day campaign we did for them, my favourite to date. I thus couldn't resist a snap!

Carmel and Claire

Hot Off The Press

(image supplied by NARC. Magazine)

The new edition of NARC. magazine has just come out and features our ad for Newcastle Fashion Week 2012. Happy 6th birthday NARC.!

Carmel and Claire

Meet the German TravelMeister!

James Burns, currently studying at Newcastle University, was the lucky winner of the recent TravelMeister competition we’ve been promoting with the German National Tourist Office. As part of the prize James not only wins an iPad but both him and his friend are also off on a money can’t buy trip around Germany from the 22nd-29th March. Keep an eye out for his blogs at www.facebook.com/visitgermany

Claire Stephenson

Swissted!

Swissted is an ongoing project by graphic designer Mike Joyce, owner of Stereotype Design in New York City. drawing from his love of punk rock and swiss modernism, two movements that have (almost) nothing to do with one another, mike has redesigned vintage punk, hardcore, and indie rock show flyers into international typographic style posters.

Ian

A different learning experience

This week we've had the pleasure of the company of two students, Carl and Dave, who are studying Advertising at Newcastle College. They've been getting some work experience and helping out on a live brief for a local charity The Angelou Centre. They've also gained an in-depth insight into the fine art of loudly insulting your colleagues and making copious amounts of tea. Hopefully their week has been enjoyable and worthwhile!

Styling St David's – photoshoot fun!

 

Here's a short taster video from the shoot we did this week for our client St David's shopping centre in Cardiff for their Spring/Summer 2012 campaign. Shot by long-time friend of Different Mark Westerby, the (long!) day was a great success and the resulting photographs are going to look stunning on the campaign material. Watch this space for examples of the finished work very soon (as well as a major motion picture from footage shot by Carmel and edited by Matt!)

Condemned Youth

Today we were at the National Glass Centre with the University of Sunderland. Dipsticks presented their innovative youth panel segmented research, providing an invaluable insight into 18-24 age group mindsets and implications for higher education marketeers. Essential stuff in the age of the £9k student fee to assist marketing messaging and targeting. Find out more here